KC STUDY :: people solvers
A talent optimization company
The conversation started with….”I need a focus.”
The founder of Workplace Synergistics is really good at a lot of things but he truly excels at the art of understanding people. His genuine passion for people had taken his human resources consulting business into many different directions. He struggled with a defined message and an integration between marketing and sales, resulting in an inability to have a clear strategy for growing the business.
KC Evolve worked closely with the Workplace Synergistics team to dig deep into what they currently do, what they do well and what they want to do. The result was a simplified and clear business focus with supporting messages, an improved way to track and communicate with target audiences, and a creative overhaul.
Defined business focus
Logo design and asset creation
Updated website and materials